Image alt text is commodity. Video isn't — nobody else turns yours into transcripts, chapters and schema AI can cite. SeenLayer does, for both, then keeps watching.
SeenLayer doesn't redesign anything. It writes the machine-readable layer your assets never had. Your visitors see the same page; AI crawlers see a source they can cite.
<img src="IMG_0712.jpg" alt="">
<img src="IMG_0712.jpg"
alt="Fashion editorial for KENZO: platinum-bob
model in emerald tailoring against a
Memphis-style set of coral arches">
<script type="application/ld+json">
{ "@type": "ImageObject",
"caption": "Sculptural KENZO tailoring vs
Memphis Milano set design",
"about": ["KENZO", "Memphis Design"],
"description": "citation-ready snippet…" }
</script>
Perplexity, ChatGPT Search and Google AI Overviews never look at your pixels while crawling. They read alt text, transcripts and structured data. Without that layer, your entire visual catalog is a stack of sealed files: present on the page, absent from every AI answer.
Why it matters: structured, entity-linked content earned up to 40% more generative visibility in Princeton's GEO study. Every asset left unwritten is an asset that can't be part of that number — and can't be cited with your name on it.
Same engine, same layer — a plated dish scores exactly like a runway shot.

AI tools generate millions of videos a day, and every one of them ships mute: no transcript, no chapters, no schema. Paste a link or upload your video. Try it right now, for free.
A GEO agency with 38 visual assets on its site: 17/100, with 97% invisible to AI. A content site with 18 images: 0/100. If it happens to the people selling AI visibility, it is happening to you.
| Domain | Assets | Score |
|---|---|---|
| cipionmarketing.com | 38 · one full video at zero | 17 |
| dalinar.com | 18 · every hero image, empty alt | 0 |
INVISIBLE
Your clients ask what you're doing about AI search. Hand them a number. The Visibility Audit runs under your brand, the fix runs on our engine, the retainer grows on your side.
Generating the language is half the job. Installing it is the other half. Four ways in, from zero-tech to fully automatic:
Your report includes the exact alt text and JSON-LD block for every asset. Paste once into your pages. Done. Running WordPress? download the connector plugin instead — it applies every fix for you.
Give Claude Code, Cursor or any MCP-capable agent your site's key. It pulls every fix as JSON and applies it straight to your repo or CMS.
POST an asset, get the layer back in JSON. Your team plugs it into any CMS, DAM or publishing flow.
Your AI agent builds or maintains the site? It calls SeenLayer as a tool, and every visual is tagged at the moment of creation.
Create an account, add your site, and SeenLayer re-scans it on its own — writing and tracking the layer as your content changes. No consultants, no one-off reports that go stale in a week.
Not sure yet? Run a free scan first — no account needed to see your score.
Paste your URL. The scan runs live, no signup, no email, no waiting. The number appears on this page in seconds.
Scans the exact URL you paste: your homepage or any specific page. Conservative by design; the full-site number in the emailed report can only be equal or worse.
Want the full-domain report? Every page, every asset, scored and itemized. Generated and emailed automatically, usually within 15 minutes.
Generative Engine Optimization for visual content. AI crawlers read text, not pixels: alt text, transcripts, Schema.org. Visual GEO generates that text layer so AI engines can find, understand and cite your images and video with your brand as the source.
Four dimensions, weighted by what AI crawlers actually read: structured data (35 points), alt text and transcript quality (25), citable context (20), entity linking (20). The domain score is the average across every asset found. Scoring is conservative by design.
No, and nobody honestly can. Citation patterns shift 40 to 60 percent month over month. We apply what research validates (structured, factual, entity-linked content improved generative visibility up to 40% in the Princeton GEO study) and we track your actual citations so the layer adapts as engines change.
Yes. VideoObject structured data with per-moment Clips, transcripts, chapters, optimized titles and descriptions. For YouTube we generate the fields you control there, plus the schema for the page where you embed the video.
No. The layer is metadata: JSON-LD in the head, alt attributes, captions. Invisible to your visitors, legible to machines. A few kilobytes of text.